Augmented & Virtual Reality
Augmented and virtual reality (AR and VR) create an immersive experience for users and can be used for a variety of purposes including gaming, marketing, and shopping. Our coverage includes hardware, software, sales, and survey data.
Catch up on the latest
Article
Apple Vision Pro faces app slowdown and high costs
Article
Metaverse market set for rapid growth through ...
Article
Vision Pro launches in new international markets ...
Article
AR users to surpass the 100-million mark, paving ...
Audio
The Weekly Listen: How news consumption on social ...
QUICK LINKS
Reports
Forecasts
Charts
Related
Reports
See All
Report
AR and VR Are Reshaping the Future of Consumer Engagement
Report
Gen Z Technology and Media Preferences 2024
Report
SXSW 2024
Report
Tech Trends to Watch in 2024
Report
The Future of Digital 2024
Report
UK Retail Technology Trends 2023
Report
US AR Users 2023
See More
Forecasts
See All
Virtual & Augmented Reality Users, US
Charts
See All
Related
More On: Augmented & Virtual Reality
Article
Apple Vision Pro faces app slowdown and high costs
Article
Metaverse market set for rapid growth through 2028, despite ...
Article
Vision Pro launches in new international markets as sales remain ...
Article
AR users to surpass the 100-million mark, paving the way for more ...
Audio
The Weekly Listen: How news consumption on social media is ...
Report
AR and VR Are Reshaping the Future of Consumer Engagement
Article
How streaming and social media drive box office results amid a ...
Report
Gen Z Technology and Media Preferences 2024
Article
Microsoft restructures mixed-reality, moonshot projects in latest ...
Article
Walmart, Ikea, Skechers invest in immersive experiences