Luxury Goods
Reports
The Rise of China’s Omnichannel Luxury Consumers
Luxury spending in China accounts for a third of global spending. China’s growing wealth, style-conscious millennials, and policies and regulations designed to boost spending within the border pushed luxury spending higher in 2017. This report looks at where China’s consumers seek out information on luxury brands and what shopping channels they use.
View this ReportInterviews
Exclusivity, Omnichannel Strategy Key to Alibaba's Luxury Ambitions
Lili Chen, general manager of Alibaba's luxury ecommerce platform Luxury Pavilion, spoke about how digital can help amplify the luxury shopping experience.
Lili Chen
General Manager, Tmall Luxury Pavilion
Alibaba
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Which Purchase and Delivery/Return Methods Would Increase the Loyalty of Internet Users Worldwide* to Retailers for Select Retail Categories? (% of respondents, Q1 2019)
What Are the Leading Types of Service/Technology that Would Increase the Likelihood of Making a Digital Purchase According to Luxury Good Buyers in China? (% of respondents, Jan 2019)
Which Information Sources Have the Largest Effect on Influencing Luxury Good Purchases According to Luxury Buyers in China? (% of respondents, Jan 2019)
Which Brand Offline Channels Have the Largest Effect on Influencing Luxury Good Purchases According to Luxury Buyers in China? (% of respondents, Jan 2019)
What Is the Primary Reason that Luxury Buyers in China Purchase Luxury Goods? (% of respondents, by generation, Jan 2019)
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How Snapchat Users Shop
Oct 15, 2018
Social media is hardly synonymous with shopping, but that hasn't stopped social platforms from positioning themselves as pseudo-retailers.