Retail
Reports
Influencer Marketing in China
Influencer marketing operates differently in China than in other markets, mainly due to its unique social platforms. For one, influencers are known as key opinion leaders (KOLs), and an ecosystem of incubators and handlers can help turn an ordinary person into a KOL.
View this ReportInterviews
Marketers’ Roundtable: The Secrets to Success in Latin America’s Ecommerce Market
Three regional executives from eBay, OLX and PayPal discuss ecommerce trends in the region and how their companies found early success in the market.
Andrea Stairs
General Manager, Canada and Latin America
eBay
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There are 2850 charts about 'Retail'
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What Actions Would US Grocery Buyers Take to Avoid a Slow Checkout Experience? April 2018 (% of respondents)
Shopping-Related Smartphone Activities Conducted In-Store by Digital Buyers in Brazil and Mexico, Q3 2017 (% of respondents)
US Total Media Ad Spending, by Category, 2016 & 2017 (billions and % change)
Top 10 Luxury Brands Worldwide, Ranked by Brand Value, 2018 (billions and % change)
Top 20 Brands Worldwide, Ranked by Brand Value, 2018 (billions and % change)
More On: Retail
See AllWhat Do Shoppers Really Want from Their Shopping Experience?
Aug 15, 2018
Consumers don't necessarily mind going into stores, but they do expect brick-and-mortar retailers to behave differently than they once did. In the latest episode of "Behind the Numbers," eMarketer Analyst Andrew Lipsman discusses what shoppers expect and how retailers can meet them halfway.
Shift in Emphasis, from Desktop to Mobile, Found to Power Gains
Aug 15, 2018
A survey of retail executives showed that outperforming brands tend to offer more functionality on their mobile websites than their desktop sites.
Paper Receipt? Yes, Please!
Aug 14, 2018
When given the choice between a paper or electronic receipt in a store, most shoppers aren’t interested in going paperless.
Marketers’ Roundtable: The Biggest Opportunities in Brazil’s Ecommerce Market
Aug 14, 2018
Three local experts talk about what retailers should consider as they develop an ecommerce strategy for Brazil.
Digital Purchase Share Among Digital Buyers in Spain, by Product/Service Category, Dec 2017 (% of total)
Aug 13, 2018
Have US Internet Users Purchased Furniture They've Only Seen Online?, July 2018 (% of respondents)
Aug 10, 2018
Amazon Moves to Leverage Its Brick-and-Mortar Footprint
Aug 10, 2018
One-hour curbside pickup is the latest Amazon benefit granted to Whole Foods Market shoppers using the Prime Now app. Getting items to shoppers quickly and more conveniently (not to mention cost-effectively) is where the retail battle is being fought.
Grocery Executives Feel a Mix of Pride and Fear About Technology
Aug 10, 2018
Grocery executives are proud of the technological progress their industry has made in recent years, but at the same time, they remain fearful of being left behind.
Don't Count Out Older Grocery Shoppers
Aug 09, 2018
Older consumers often get short shrift in studies about online shopping behavior because they aren't digital natives like coveted Gen Z and millennials. But it makes sense that older consumers who may not drive or who may have trouble carrying groceries would take advantage of online grocery delivery if they could.
Many Shoppers Still Prefer Human Touch at Checkout
Aug 09, 2018
According to a July 2018 CivicScience survey, nearly 60% of US consumers would rather have their items rung up by a cashier than use a self-service register.
How Fast-Fashion Retailers Use Marketing Data to Speed Up the Production Process
Aug 09, 2018
Andreas Reiffen, founder and CEO of Crealytics, discusses how fashion retailers are using marketing data to efficiently identify trends and adjust their production efforts accordingly.