Connected TVs
We track usage and ad spending for “smart” or “hybrid” TVs connected to the internet, allowing access to other content and apps. This term includes both TVs that have this feature built in and those connected via set-top box or video game console.
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Q2 2022 Digital Video Trends
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Roku and Walmart team up on shoppable streaming ...
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US Time Spent with Media 2022
Article
Advertisers are losing $1 billion on CTV ads that ...
Article
CTV is fueling the US TV ad industry
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Q2 2022 Digital Video Trends
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US Time Spent with Media 2022
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Upfront TV and Digital Video 2022
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Latin America Ad Spending 2022
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Programmatic Ad Spending, US
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CTV is fueling the US TV ad industry
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