Digital Retail Practices
Social commerce is on the rise as visual platforms like Pinterest and Instagram fill a need for product discovery. By developing an effective social commerce strategy, brands and retailers can drive awareness, affinity, consideration and conversion.View this Report
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There are 226 charts about 'Digital Retail Practices'
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How Will Marketing Departments at Digital Retailers in North America Invest in Select Emerging Technologies in 2019? (% of respondents, Feb 2019)
Change in Ecommerce Marketing Budget in 2019* According to Direct-to-Consumer Digital Retailers in North America, Feb 2019 (% of respondents)
Retailers Worldwide Who Are in the Formal Stage vs. Planning Stage for Digital Transformation Execution, by Country/Region, Q1 2019 (% of respondents in each country/region)
Current Approach/Capabilities for Customer Experience at Their Company Among Retail Professionals Worldwide, by Company Type, Q1 2019 (% of respondents in each group)
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Can Subscription Ecommerce Catch Up to Subscription Media?
May 22, 2019
Subscriptions like Netflix and Spotify have successfully transformed the way people engage with media, but retail subscriptions are yet to transform the way people shop. So far, retail subscription boxes have seen momentum within the fast-moving consumer goods (FMCG) category—think companies like Blue Apron, Dollar Shave Club and Birchbox. Despite the waves these companies have made, are consumers actually ready to automate their purchases of everyday goods?
Kohl’s Increases Foot Traffic by Accepting Amazon Returns
May 10, 2019
After initial signs of success, Kohl’s will expand its Amazon returns program nationwide in July. The pilot program, which launched in Chicago and Los Angeles in 2017, performed particularly well, leading to 9% growth in new customers and 8% growth in revenues compared with national growth of 1% and 2%, respectively, according to payment data analyzed by Earnest Research.
More Digital Buyers Purchase Clothing Online
May 01, 2019
Three in five US internet users say they've purchased clothes, shoes or accessories online in the past month, according to an April 2019 eMarketer survey conducted by Bizrate Insights. That figure climbs to 68% for females as well as younger consumers (ages 18 to 34).