Geolocation
Reports
Location Intelligence 2019
Over the past year, marketers and consumers have become more aware of location data’s capabilities. This report looks at its growing utility and surrounding privacy concerns.
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See AllCanada Mobile Time Spent and Ad Spending 2018
How Consumers and Advertisers Are Using Search, Social, Messaging and Gaming
Maps and Navigation Apps
Discovery, Exploration Features Open Up Ad Opportunities
O2O Measurement and Marketing 2018
How Location Tracking, Identity Graphs and In-Store Metrics Are Improving Online-to-Offline Capabilities
Interviews
Google's Next Move in O2O Measurement
Google's Kishore Kanakamedala explains Store Sales Direct, a product that helps advertisers see if their digital campaigns drove store purchases.
Kishore Kanakamedala
Director, Product Management for Offline and Online Measurement
Charts
There are 62 charts about 'Geolocation'
Most Recent Charts
Location Data Permission Settings of Mobile App Users Worldwide, by OS, March 2019
Have US Smartphone Users Accidentally Shared Their Location on a Social Media App? (% of respondents, Oct 2018)
How Often Do US Smartphone Users Use Geotags on Social Media? (% of respondents, Oct 2018)
What Has Been US Internet Users' Experience Using the Google Maps App? (% of respondents, by age and gender, March 2019)
What Types of Mobile Advertising Do Advertising Professionals in Spain Use at Their Company/With Clients? (% of respondents, March 2019)
More On: Geolocation
See AllRetailers Are Interested in, but Wary of, Location-Based Marketing
Apr 11, 2019
For retailers considering an investment in emerging technologies, location-based marketing stands out as a key area of interest.
