Loyalty Programs

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For Many Consumers, Loyalty Program Participation Requires Perks

Jun 15, 2018

According to recent data from Blackhawk Network, shoppers need an incentive to join—like free stuff or cash back.

Loyalty Programs Need to Give Consumers a Little More Info

May 21, 2018

Some four in 10 US internet users would visit or shop their favorite brand more often if their rewards status were communicated more clearly, according to new findings from 3Cinteractive.

Loyalty Programs' Need for Speed

Apr 18, 2018

According to a recent survey, consumers aren't just looking for individualized service from their loyalty programs. Many want what amounts to instant gratification.