- Addressable & Programmatic TV Ad Spending
- Computing & Consumer Electronics Industry Ad Spending
- Connected TV Users & Households
- Desktop/Laptop Ad Spending
- Digital Ad Spending
- Digital Shoppers and Buyers
- Google Chromecast & Home Users
- Internet Users
- Media Usage
- Mobile Ad Spending
- Mobile Internet Users
- Retail & Ecommerce Sales
As baby boomers age and the 65-plus population expands, the need for healthcare services will increase rapidly. Heidi Culbertson, CEO of Marvee—a tech company that builds Alexa skills for aging adults—is among a group of healthcare providers and entrepreneurs betting that voice assistants can fill this need.
There are 11452 charts about 'Media'
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How Much Time per Day Do US Video-on-Demand (VOD) Viewers Spend on Their Smartphone? (hours, by generation, March 2019)
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Gaming Goes Mainstream, but Play Varies by Gender and Age
Apr 14, 2019
Gaming has gone mainstream, with 86% of internet users worldwide noting they have gamed on at least one device within the past month, and that figure climbed to 92% among those ages 16 to 24, according to a March 2019 report from GlobalWebIndex.
Awash in Data, Marketers Still Find Ad Targeting Capabilities Lacking
Apr 11, 2019
The push for more effective ad targeting remains one of marketers’ chief occupations. More than half of client-side marketers surveyed by Econsultancy and Adobe said leveraging data for more effective segmentation and targeting is among their top three organizational priorities this year.
What In-Vehicle Voice Assistant Features Would US Car Owners Want? (% of respondents, July 2018)
Apr 09, 2019
Social Media Advertising Practices that US Internet Users Believe the Government Should Regulate, April 2019 (% of respondents)
Apr 09, 2019
Share of Daily Time Spent Viewing Video Content Among US Teens, by Platform, Fall 2017-Spring 2019 (% of respondents)
Apr 08, 2019
Government Regulation Is Chief Threat to Marketers’ Data-Driven Initiatives
Apr 07, 2019
Government regulation is the top obstacle threatening marketers’ data projects this year, according to a recent survey of US marketers by Winterberry Group and the Interactive Advertising Bureau (IAB).
Level of Trust US Consumers Have in Select US Companies to Protect Their Personal Information, March 2019 (% of respondents)
Apr 05, 2019
How Much Time per Week Do Digital Audio Listeners in Ireland Spend Listening to Digital Audio? (hours, by demographic, Jan 2019)
Apr 05, 2019
What Sources/Channels Would UK Internet Users Use to Research Prior to Purchasing Smart Home or Internet Connected Devices? (% of respondents, Sep 2018)
Apr 04, 2019