Millennials
Reports
The Rise of China’s Omnichannel Luxury Consumers
Luxury spending in China accounts for a third of global spending. China’s growing wealth, style-conscious millennials, and policies and regulations designed to boost spending within the border pushed luxury spending higher in 2017. This report looks at where China’s consumers seek out information on luxury brands and what shopping channels they use.
View this ReportInterviews
There Are Still Misconceptions About Millennials in Canada
Andrew Au, president of Intercept Group, talks about the common misconceptions about millennials in Canada, and provides insights into their spending habits.
Andrew Au
President
Intercept Group
Charts
There are 5189 charts about 'Millennials'
Most Recent Charts
How Often Do US Internet Users Plan to Use Their Mobile Device for 2018 Holiday Season Shopping? (% of respondents, by age)
How Important Is 5G to US Smartphone Users? (% of respondents, by age, Aug 2017 & Aug 2018)
Smartphone Ownership Among US Internet Users, by Age, Aug 2015-Aug 2018 (% of respondents)
Have US Internet Users Shopped from Digital Retailers to Specifically Avoid Paying Sales Tax? (% of respondents, by age, Sep 2018)
Would US Internet Users Change Their Shopping Habits if All Digital Retailers Began Collecting Their State's Sales Tax Rate? (% of respondents, by age, Sep 2018)
More On: Millennials
See AllThe Digital Video Series: Millennials | Infographic
Nov 27, 2018
This year, 64.8 million millennials will watch digital video at least once a month, according to eMarketer estimates. That figure will continue to increase year over year, reaching 66.8 million by 2022.
Millennials Browse In-Store, but Buy Online
Nov 12, 2018
Even with the ubiquity of digital buying, the in-store shopping experience continues to have importance. And even more so with younger consumers.
Private Labels Influence Retailer Choice
Nov 02, 2018
Buying store brands used to be viewed as sacrificing quality for price, but post-recession private labels began flourishing and have gained popularity with retailers and consumers over the past decade.
Are Millennials Using Smart Speakers?
Oct 30, 2018
This year, 24.9 million US millennials will use a smart speaker. That's more than a third of the millennial population and a 38.3% increase from 2017, according to eMarketer estimates.
Which Smart Speaker Activities Have US Smart Speaker Users Done? (% of respondents, by age, Oct 2018)
Oct 30, 2018
