More people are leaving pay TV for digital alternatives, as TV networks increase their subscription costs and end promotional prices.View this Report
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Latin America Digital Video 2019
What’s Driving Digital Video Viewership in Argentina, Brazil, Mexico and Other Markets
US Digital Video 2019
OTT and Mobile Video Flourish While TV Industry Undergoes Disruption
Q2 2019 Digital Video Trends
TV and Digital Video Upfront Ad Spending Remains Strong
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Pay TV Subscription Status Among US Sports Viewers* vs. Nonviewers, Aug 2019 (% of respondents in each group)
US Households that Subscribe to a Video Streaming Service or a Premium TV Channel, by Income Level, Q2 2019 (% of respondents in each group)
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Pay TV Providers Like Televisa Are Adapting to Mexico Viewers' Growing Digital Habits
Nov 07, 2019
From classic telenovelas (soap operas) to sports, TV has played a pivotal role in Mexico. But digital video continues to vie for consumers’ attention. Our estimates show that nearly half (48.4%) of Mexico’s population—or 61.0 million people—will watch streaming or downloaded video content via any device at least once per month in 2019.
US Pay TV Metrics, by Provider, Q2 2019
Aug 21, 2019
More Consumers Will Continue to Drop Pay TV Because of Price Hikes
Aug 08, 2019
Cord-cutting has often been described as consumers adopting over-the-top (OTT) services while dropping their pay TV subscriptions, but our latest forecasts show that OTT adoption has begun to stabilize while decreases to the number of pay TV households is accelerating.