This report features our latest forecasts for Latin America’s digital video market with breakouts for Argentina, Brazil and Mexico. It also looks at who’s watching, how and where they are watching, and what it all means for marketers.View this Report
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Reasons that US Internet Users Consider Select Streaming Video Services to Be Their Default* TV Viewing Choice, June 2019 (% of respondents)
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More Consumers Will Continue to Drop Pay TV Because of Price Hikes
Aug 08, 2019
Cord-cutting has often been described as consumers adopting over-the-top (OTT) services while dropping their pay TV subscriptions, but our latest forecasts show that OTT adoption has begun to stabilize while decreases to the number of pay TV households is accelerating.