Programmatic Advertising
Programmatic advertising might be the most prominent example of digital transformation in the industry. We forecast the future growth of the programmatic ad market and analyze trends of this segment of the industry.
Catch up on the latest
Article
JCDecaux reports strong Q2 2024 results, as ...
Article
Google abandons cookieless Chrome: Ad experts say ...
Article
Mashable, PCMag, and Lifehacker union win AI ...
Article
Despite improvements, Google still has an MFA ...
Article
Q1 2024 update: Which industries still rely on ...
QUICK LINKS
Reports
Forecasts
Charts
Related
Reports
See All
Report
Digital Video Forecast and Trends Q2 2024
Report
In-Store Retail Media 2024
Report
US TV and Connected TV Ad Spending Forecasts H1 2024
Report
UK In-Store Retail Media 2024
Report
US Ad-Supported vs. Ad-Free Streaming Video Viewers 2024
Report
Western Europe Sustainability in Advertising
Report
The End of Peak TV
See More
Forecasts
See All
The Trade Desk Gross Ad Billings, US
The Trade Desk Net Ad Revenues, US
Charts
See All
Related
More On: Programmatic Advertising
Article
JCDecaux reports strong Q2 2024 results, as digital out-of-home ...
Article
Google abandons cookieless Chrome: Ad experts say ‘industry will ...
Article
Mashable, PCMag, and Lifehacker union win AI protections for ...
Article
Despite improvements, Google still has an MFA problem
Article
Q1 2024 update: Which industries still rely on cookies the most
Article
Balancing the connected TV opportunity with brand safety concerns
Report
Digital Video Forecast and Trends Q2 2024
Article
Albertsons partners with Rokt to boost retail media offerings
Article
How programmatic political ads will impact the ad ecosystem from ...
Article
Why advertisers are turning away from walled gardens