Retail & Ecommerce

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More Consumers Are Turning to Digital Payment Plans, Even for Low-Cost Items

More Consumers Are Turning to Digital Payment Plans, Even for Low-Cost Items

Jan 22, 2020

Consumers are becoming more cognizant of their spending, some even considering financing high-ticket purchases in an effort to not spend all their money in one transaction.

Digital Will Continue to Disrupt Physical Retail in the UK

Digital Will Continue to Disrupt Physical Retail in the UK

Jan 21, 2020

UK consumers continue to spend. However, as the realities of Brexit finally hit in 2020, the purse strings will tighten. And with ecommerce becoming an ever-greater portion of total UK retail sales, the effect on the high street will be marked. A hard delineation between the online and offline worlds isn’t necessarily helpful, though, as those lines between “clicks and bricks” continue to blur.

How Universal Standard Is Disrupting the Multibillion-Dollar Fashion Industry

Jan 16, 2020

For Alexandra Waldman, launching Universal Standard was a no-brainer. She struggled to find clothes that fit her size-20 frame—even something as simple as a T-shirt that didn’t have a puppy or a "live, laugh, love" affirmation on it.

The Wheels on the Social Shopping Cart Will Finally Start Moving

Jan 15, 2020

We thought 2019 would be the year when social properties finally started making measurable gains in social commerce, and we were right. Instagram led the way, with several new shopping features, including Checkout, that make it easier for consumers to go from inspiration to purchase.

Amazon vs. Walmart: Who’s Really Winning Online Grocery?

Amazon vs. Walmart: Who’s Really Winning Online Grocery?

Jan 15, 2020

Consumer adoption of online grocery—led primarily by Amazon and Walmart—saw hockey-stick growth last year. As these two Goliaths vie for market control, conflicting reports have made it difficult to determine who has the momentum, and where consumers prefer to shop.

How Handy Became Known for More than Just Its Home Cleaning Services

Jan 14, 2020

For many consumers who have seen early ads for Handy, they may know the company solely for house cleaning. It focused mostly on marketing that segment in the beginning, but it also provides a range of other services, including home renovation and installations.

Greater Acceptance of Contactless Cards Has Led to Mobile Payment Growth in the US

Greater Acceptance of Contactless Cards Has Led to Mobile Payment Growth in the US

Jan 14, 2020

The US has been relatively late in introducing contactless cards, which are credit or debit cards that include a near field communication (NFC) chip that can complete a transaction simply by tapping on a reader. But those cards are starting to arrive in the US now that most point-of-sale (POS) systems have the NFC capabilities to accept them.

Toys Are Still Prevalent for Many Kids Today

Jan 13, 2020

Amid all the handwringing about screen time—plus the demise of Toys "R" Us—one could easily imagine that kids have lost interest in toys. But they haven’t.

Amazon Continues to Entice Consumers with Free Shipping, Even for Simple Toiletries

Amazon Continues to Entice Consumers with Free Shipping, Even for Simple Toiletries

Jan 10, 2020

Most consumers want a product delivered the second they order it, and Amazon is betting on that behavior to drive more sales by offering free one-day shipping on Prime-eligible products. An October 2019 CivicScience survey found that a plurality of US internet users would rather order a low-cost item (less than $5) via Amazon than buy it in-store.

How Visa Is Working to Develop Mobile Payments in Latin America

Jan 09, 2020

Proximity mobile payments are reshaping traditional payment methods in Latin America, providing consumers with a faster, more convenient and streamlined payment experience for their everyday purchases. This year, we forecast that 13.3% of Latin America smartphone users ages 14 and older will make at least one proximity mobile payment. That represents 33.4 million individuals or 6.7% of the region’s population.

How Are Consumers Spending Some of Their Time? Reading Reviews. Lots of Reviews.

How Are Consumers Spending Some of Their Time? Reading Reviews. Lots of Reviews.

Jan 08, 2020

Reviews play a central role in the path to purchase, and many consumers don’t just skim them before purchasing—or passing on—a product. Some will spend anywhere from a few minutes to more than an hour to make sure they’re making the right choice.

For Meal Subscription Service Freshly, Evolving Lifestyles and a Flood of Customer Data Are Helping Bolster Growth

For Meal Subscription Service Freshly, Evolving Lifestyles and a Flood of Customer Data Are Helping Bolster Growth

Jan 06, 2020

Consumers are constantly in search of convenience, particularly in the form of timesaving. In the past 12 months, numerous direct-to-consumer (D2C) meal plan services have emerged, offering consumers an alternative solution to home cooking without paying a dreaded visit to the grocery store—or spending time trying to figure out a recipe.

Brandless Brands Will Surge in 2020 as Consumers Prioritize Value Over Marketing

Brandless Brands Will Surge in 2020 as Consumers Prioritize Value Over Marketing

Dec 29, 2019

Aptly named D2C brand Brandless, an online purveyor of minimalist grocery, wellness and home goods, has oriented its brand around the rise of digital-first shoppers who prefer products that include fewer, more natural ingredients. These shoppers have an evolving view of brands and don’t harbor any particular affinity for household names they grew up with.

China Advertising Year in Review: Trends from 2019 that Are Here to Stay

China Advertising Year in Review: Trends from 2019 that Are Here to Stay

Dec 26, 2019

China has proven to be a hotbed for digital innovations, especially in the past few years. During this time, marketers worldwide have observed the latest trends coming out of the country, applying what they learn to their own markets.