Total Media Ad Spending
- What is the forecast for total media ad spending?
- How much of total media ad spending is spent on TV, on digital?
- What is the growth of total media ad spending?
This StatPack provides all the relevant data from eMarketer quantifying consumer media time and digital ad spending in Canada.View this Report
Rajiv Dingra, CEO and founder of agency WATConsult, spoke with eMarketer about digital ad spending and digital video in India.
CEO and Founder
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US Total and Digital Media Ad Spending Growth, by Format/Media, 2018 & 2019 (billions and % change)
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US Ad Spending 2018
Oct 16, 2018
Our updated US ad spending forecast shows digital ad spending outpacing expectations. Digital media will capture $111.14 billion in ad dollars in 2018 and surpass traditional media ad spending by 2019, according to our latest estimates.